Toy companies from the region are in Hong Kong, where it is celebrated from 12 to 15 of Feburary the “Toys & Games Fair”, the exhibition that has become the second contest in importance in the world from the toy sector and where the companies from the region are going to present their global developments.
19 Spanish toy companies are going to participate gathered under the brand Toys From Spain, whose organization is carried out by the Spanish Association of Toy Manufacturers and has the support of ICEX.
Miniland Educational, Gonher, Reig, Palau, Dolls Arias, Famosa, Moltó y Cia., Saica and Injusa are the companies of the region of “La Foia de Castalla”, that are going to travel another year to Hong Kong to present the novelties of toys of the new year.
José Simón, Sales Manager of Musical Reig has reported that its main purpose is “to consolidate the company as a provider specializing in musical products in the export trade, being able to offer the largest range of musical licensed product to the global trade.”
Meanwhile, Fernando Garcia from the department of Industrial Sales of INJUSA has noted that they have great expectations in this participation “we will try to increase the sales in our main markets: Europe and Mexico.”
On the other hand, the Hong Kong Fair, which annually receives thousands of innovative companies from around the world, will be a boost in the expansion of INJUSA “we will reinforce in emerging markets such as Middle East, South America, and East Africa “.
The Spanish toy, referent of quality and safety, will be starring again in the Hong Kong Fair which last year featured 1,975 exhibitors from 39 countries, data that probably will be overcome in this edition.
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